Woodside Homes Selects New Home Sales Authority Jason Forrest to Lead Companywide Sales Training Program
Woodside Homes selected new home sales author, speaker and sales coach Jason Forrest to lead a companywide sales training program for its new home sales professionals. The annual program is aimed at achieving top line sales results for builders.

FORT WORTH, TX, June 06, 2011 /24-7PressRelease/ -- Woodside Homes, one of America's top 25 homebuilders, recently selected leading new home sales author, speaker and sales coach Jason Forrest to lead a companywide sales training program for its new home sales professionals. An annual program consisting of a series of seminars, a website e-learning component, and weekly salesforce goals and motivational calls, the program is based on Jason Forrest's proven behavior modification approach aimed at achieving top line sales results for builders.

"As the nation's leading authority on new home sales, Jason Forrest is a natural choice for Woodside Homes," notes Jay Moss, Chief Marketing Officer of Woodside Homes. "Jason's training model is comprehensive and demonstrated to transform salesforce behavior and enhance results. As our industry works its way through the economic downturn, Jason's program will help ensure the continued growth of Woodside Homes and the success of our sales team."

Woodside Homes commenced its training program with Jason in February. An experiential learning program with multiple components, the entirety of the program will aim to enhance the success of Woodside Homes' sales professionals by motivating them to aim higher, measuring and addressing their fears in selling, applying corrective instruction and incorporating a social component to encourage sharing, growth and a healthy spirit of competition amongst the team.

Quarterly sales training seminars will be held over the course of one year. Incorporating a tailored Woodside Homes' online e-learning website, sales professionals will regularly participate in online learning that will be coached by Woodside managers.

"Most homebuilders view the sales presentation as a secondary part of their business," says Jason Forrest. "My goal is to demonstrate that sales process is a primary focus of their business and that when they understand it is just as important as the product they produce, they will achieve the real business growth they desire."

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